Welcome Localites + Travelers

We bring Oakland's independent business community to you. Search and sample Oakland's businesses and artists with our member directory. We provide a calendar of public events, such as festivals, fairs, and fundraisers. Learn why supporting Oakland's independent businesses matters. Sign up for The Localist List, our newsletter of events, announcements, and special offers. Shop our store for your Oakland gear. When purchasing, look for the certified Oakland Grown decal! 


Plaid Friday Weekend (Nov. 24-26) + Holiday Season

Oakland Grown is leading the Plaid Friday Weekend holiday kickoff campaign which shifts dollars to Oakland's independent businesses and artist during the busiest shopping weekend of the year. In partnership with the City of Oakland, Townsquared, and East Bay Express, we are the destination for your holiday plans.

Discover holiday offerings from over 200 Oakland businesses on this site Nov. 1 - Dec. 31 or sign up to get notifications by email.

Welcome Business Leaders + Entrepreneurs

We are a membership organization that serves you! We work hard to promote your business and buying local in Oakland - see just a few campaigns from over the years. Members are promoted through our highly targeted social media posts and e-newsletters, events, and networking mixers. We provide a comprehensive offering of business events: conferences, workshops, seminars, networking, and more - most are free. We offer the best resource guide in the region for finding good capital to get the financial support you need. We connect you with free one-on-one business consulting from seasoned, professional experts across the country. You get cash-free membership into a local barter network to help reduce business expenses. We provide Oakland Grown-branded decals and promotional tools so you can proudly display your local, independent ownership. Become a member of Oakland Grown and put us to work for your business today! 

The importance of supporting locally owned, independently operated business.

Welcome Localization Nerds + Policy Wonks

Explore our Resource Center and some of our allies in the movement. Buy local organizations like Oakland Grown are critically important in supporting independent businesses in our towns – see the data. We are active in collaborating with local governments and advocating for local ownership.